Between Elvis and Alice, rock critics say, a ( 32 ). of rock stars have helped our society define its beliefs and ( 33 ). Bob Dylan touched a ( 34 ) of disaffection. He spoke of ( 35 ) rights, nuclear fallout, and loneliness. He spoke of change and of the ( 36 ) of an older generation. “Something's happening here,” he sang. “You don't know what it is, do you, Mr. Jones?”On her way home she usually bought a slice of honey-cake at the baker's. It was her Sunday( 37 ). Sometimes there was an almond in her slice, sometimes( 38 ) . It made a great ( 39 ). If there was an almond it was like carrying home a tiny present-a surprise-something ( 40 ) might very well not have been there. She hurried on the almond Sundays and struck the match for the kettle in quite a ( 41 ) way.The satisfaction of ( 42 ) time and of affording some outlet, however modest, for ambition, belongs to most work, and is sufficient to make even a man whose work is dull ( 43 ) on the average than a man who has no work ( 44 ) all. But when work is interesting, it is ( 45 ) of giving satisfaction of a far higher order than mere relief ( 46 ) tedium. The kinds of work in which there is some interest may be arranged in a hierarchy.Problems large and small confront the elderly. They are easy targets for crime in the ( 47 ) and in their homes. Because of loneliness, confusion, hearing and visual difficulties they are prime ( 48 ) of dishonest door-to-door salesmen and fraudulent advertising, and buy defective hearing aids, dance lessons, useless "Medicare insurance supplements", and quack health remedies. Persons crippled by arthritis or strokes are yelled at by ( 49 ) bus drivers for theirslowness in climbing on and ( 50 ) buses. Traffic lights turn ( 51 ) before they can get across the street.Our research shows that no company can succeed today by trying to be all things to all people. It must ( 52 ) find the unique value that it alone can deliver to a chosen market. We have ( 53 ) three distinct value disciplines, so called because ( 54 ) discipline produces a different kind of customer value . Choosing one discipline to master does not mean that a company ( 55 ) the other two, only that it picks a dimension of value on which to stake its market reputation over the long( 56 ).

A.abandons B.at C.attitudes D.bewilderment E.capable

F.civil G.dashing H.difference I.each J.from K.happier

L.identified M.impatient N.instead O.killing P.nerve Q.not

R.number S.off T.red U.streets V.term W.that X.treat Y.victims()