There will eventually come a day when The New York Times ceases to publish stories on newsprint. Exactly when that day will be is a matter of debate. “Sometime in the future,” the paper’s publisher said back in 2010. 

Nostalgia for ink on paper and the rustle of pages aside, there’s plenty of incentive to ditch print. The infrastructure required to make a physical newspaper-printing presses, delivery trucks — isn’t just expensive; it’s excessive at a time when online-only competitors don’t have the same set of financial constraints. Readers are migrating away from print anyway. And though print and sales still dwarf their online and mobile counterparts, revenue from print is still declining. 

Overhead may be high and circulation lower, but risking to eliminate its print edition would be a mistake, says BuzzFeed CEO Jonah Pere. 

Peretti says the Times shouldn’t waste time getting out of the print business, but only if they go about do, it the right way. “Figuring out a way to accelerate that transition would make sense for them,” he said, “but if you discontinue it, you’re going to have your most loyal customers really upset with you.” 

Sometimes that’s worth making a change anyway. Peretti gives the example of Netflix discontinuing its DVD-mailing service to focus on streaming. “It was seen as a blunder,” he said. The move turned out to be foresighted. And if Peretti were in charge at the Times? “I wouldn’t pick a year to end print,” he said. “I would raise prices and make it into more of a legacy product.” 

The most loyal customers would still get the product they favor, the idea goes, and they’d feel like they were helping sustain the quality of something they believe in. “So if you are overpaying for print, you could feel like you were helping,” Peretti said, “Then increase it at a higher rate each year and essentially try to generate additional revenue.” In other words, if you’re going to make a print product, make it for the people who are already obsessed with it, Which may be what the Times is doing already. Getting the print edition seven days a week costs nearly $500 a year — more than twice as much as a digital-only subscription. 

“It’s a really hard thing to do and it’s a tremendous luxury that BuzzFeed doesn’t have a legacy business,” Peretti remarked. “But we’re going to have questions like that where we have things we’re doing that don’t make sense when the market changes and the world changes. In those situations, it’s better to be more aggressive than less aggressive.” 

36. The New York Times is considering ending it’s print edition partly due to

Write an essay of 160—200 words based on the following picture.in your essay, you should 

1. describe the pictures briefly,

2. interpret its intended meaning, and

3. give your comments.

You should write neatly on ANSWER SHEET 

Suppose you are a librarian in your university. Write a notice of about 100 words, providing the newly-enrolled international students with relevant information about the library. You should write neatly on the ANWSER SHEET. Do not sign you own name at the end of the letter, use“Li Ming” instead. Do not write the address 

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Mental health is our birthright. (46) We don’t have to learn how to be mentally healthy ;it it built into us that our bodies know how to heal a cut or mend a broken bone. Mental health can’t be learned, only reawakened. It is like the immune system of the body, which under stress or through lack of nutrition or exercise can be weakened, but which never leaves us. When we don't understand the value of mental health and we don't know how to gain access to it, mental health will remain hidden from us. 

(47) Our mental health doesn’t really go anywhere; like the sun behind a cloud, it can be temporarily hidden from view, but it is fully capable of being restored in an instant. Mental health is the seed that contains self-esteem - confidence in ourselves and an ability to trust in our common sense. It allows us to have perspective on our lives - the ability to not take ourselves too seriously, to laugh at ourselves, to see the bigger picture, and to see that things will work out. It’s a form. of innate or unlearned optimism. 

(48) Mental health allows us to view others with sympathy if they are having troubles ,with kindness if they are in pain,and with unconditional love no matter who they are. Mental health is the source of creativity for soving problems, resolving conflict, making our surroundings more beautiful,managing our home life, or coming up with a creative business idea or invention to make our lives easier. It gives us patience for ourselves and toward others as well as patience while driving,catching a fish,working on our car,or raising a child. It allows us to see the beauty that surrounds us each moment in nature,in culture,in the flow of our daily lives. 

(49) Although mental health is the cure-all for living our lives,it is perfectly ordinary as you will see that it has been there to direct you through all your difficult decisions.It has been available even in the most mundane of life situations to show you right from wrong,good from bad,friend from foe.Mental health has commonly been called conscience,instinct,wisdom,common sense,or the inner voice.We think of it simply as a healthy and helpful flow of intelligent thought .

(50) As you will come to see ,knowing that mental heath is always available and knowing to trust it allow us to slow down to the moment and live life happily. 

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